I tend to disregard commercials, too few are entertaining or informative, but yesterday I was captivated by this yawning ad. It starts with one person yawning, and obviously everyone else catching the contagious act, spreading to inexplicably large crowds of yawning proportions. I was mostly watching to see which product they were pushing, but my curiosity turned to anger when it made me react before showing me the punch line.
Here's a note for Diet Pepsi Max-ers:
If an ad makes me yawn, I will NOT buy the product, no matter how much it promises me “more caffeine”. I don’t think an ad campaign with a slogan of “yawn-a-thon” is particularly smart either. In fact, when (or if, and it won't) DPMax comes to Canada, I look forward to invoking the law of my “slap-a-thon” to whomever comes in reach of said product. You really want some sweet caffeine? Chew on some choco-spresso beans why don’t you. Or if you’re a corporate slogan whore, reach for Coke’s “side of life” which at least is trying to inspire you to be spontaneous, positive and find the ultimate happy. Give the big C-C props for making us feel happy again by buying the world some coke. Er.. a coke. Hey, it’s their slogan.
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